Social advertising is a very special kind of posters and videos. They are not aimed at selling a product or promoting a service. Their main goal is to transform the behavior of people in such a way as to avoid possible disasters. Social advertising is aimed at raising awareness in areas such as environmental conservation, social issues, traffic rules, medicine and health.

Nature and animal welfare

Very eloquent composition - no extra words required.

Global warming is not an illusion; it is as real as hot coffee in our hands.

A series of powerful photos under the general slogan: “Stop sucking life out of the oceans!” You can add to these words - "as well as from rivers, lakes and other bodies of water." Perhaps, after looking at this advertisement, the hand does not rise to leave at least a speck on the beach.

“Do not pollute our beaches.”

The biological chain on planet Earth provides stability and continuity of life. That is why every link is important in it. By exterminating one species of animal, a person inevitably risks putting another species. “Our movement is only one - and they will be in danger” - such is the slogan of this social advertising by WWF (“Worls Wildlife Fund”, or WWF ”)

“We separate something important from ourselves - that which cannot be returned. Where moist forests are destroyed, bare land will forever remain. ”

“The more paper we save, the less trees we lose.”

The Animal Defense League calls for an end to cruelty to our smaller brothers.

“The same cat. Different hosts. ”

Social problems

“Fasten your seat belt.” Do not risk!"

 

“Fatigue is stronger than you. Do not drive in sleepy! ”

"Nationality and skin color should not determine the future of a person."

Organ transplant campaign in China.

Parents often underestimate how dangerous the Internet can be for their child. "Sexual predators can hide in your child’s smartphone ”-here is the warning slogan of this poster.

An important problem that women often turn a blind eye to is cancer. In the early stages, cancer is known to be much easier to cure. Passing the examination and thereby saving your life is much easier than later encountering a terrible disease. “No one is protected from breast cancer”- warns women advertising.

“Workers are not a toolbox.”

To our society smoking is accepted to be lenient. It seems that health problems can affect anyone, but not us. "Smoking causes premature aging," - warns the poster.

What do you think is the most important idea on these posters? Share in the comments.